mailing list archives
Re: Customer Notification System.
From: JC Dill <jcdill.lists () gmail com>
Date: Wed, 22 Feb 2012 08:34:49 -0800
On 21/02/12 2:58 PM, James Wininger wrote:
We would need to send notifications out to say about 400 customers.
Ideally the system would send an attached PDF.
Why are you sending an attachment?
I hate it when businesses think that they will somehow improve my
reading experience by bloating up the email, sending attachments, etc.
What about if I'm reading email on my phone? In what way does providing
the information in a PDF benefit ME?
99.999% of the time there is absolutely no benefit in the attachment.
But by pushing customers to open attachments to get the content we are
encouraging them to be complacent about opening all attachments, and
that's a great way to end up getting infected with malware.
Make sure you have a Very Good Reason for sending content in an
attachment. If your plan is to always send the info as a PDF odds are
high that you don't have a good reason for doing it this way.