nanog mailing list archives

Re: Industry standard bandwidth guarantee?


From: Rafael Possamai <rafael () gav ufsc br>
Date: Fri, 31 Oct 2014 13:28:24 -0500

I have a feeling this issue only occurs with residential customers, and
perhaps small businesses. It is most likely cheaper to over deliver in this
case then to maintain a larger call center and support team to attempt to
explain end users how TCP has limitations. No two large communication
businesses (ISP in this case) with properly educated technical people (i.e.
network engineers or similar) on both ends should start an argument on who
gets to cover transmission overhead (or for simplicity, the packaging on
the cake).



On Fri, Oct 31, 2014 at 11:56 AM, Laszlo Hanyecz <laszlo () heliacal net>
wrote:

If you're selling to end users, under promise and over deliver.  Tell them
20Mbit but provision for 25.  That way when they run their speedtest,
they're delighted that they're getting more, instead of being disappointed
and feeling screwed.  In practice they will leave it idle most of the time
anyway.
This isn't a technical problem, it's just a matter of setting expectations
and satisfying them.  Some of the customers might be completely clueless,
but if your goal is to make them happy, then explaining protocol overhead
is
probably not the right way.

-Laszlo


-----Original Message-----
From: NANOG [mailto:nanog-bounces () nanog org] On Behalf Of Jeff Sorrels
Sent: Friday, October 31, 2014 16:14
To: nanog () nanog org
Subject: Re: Industry standard bandwidth guarantee?

And if you look at it from the provider's prospective, they have lots of
customers who want 12 gallons of gas worth of driving time, but only
want to pay for 11 gallons (or worse, went to "gasspeedtest.net" and it
showed their purchased gas only gave them 10 gallons worth of driving
time).

Consider a better analogy from the provider side:  A customer bakes a
nice beautiful fruit cake for their Aunt Eddie in wilds of
Saskatchewan.   The cake is 10 kg - but they want to make sure it gets
to Eddie properly, so they wrap it in foil, then bubble wrap, then put
it in a box.  They have this 10kg cake and 1kg of packaging to get it to
up north.  They then go to the ISP store to get it delivered - and are
surprised, that to get it there, they have to pay to ship 11kg.  But the
cake is only 10kg!  If they pay to ship 11kg for a 10kg cake, obviously
the ISP is trying to screw them. The ISP should deliver the 10kg cake at
the 10kg rate and eat the cost of the rest - no matter how many kg the
packaging is or how much space they actually have on the delivery truck.

And then the customer goes to the Internet to decry the nerve of the ISP
for not explaining the concept of "packaging" up front and in big
letters.  "Why they should tell you - to ship 10kg, buy 11kg up front!
Or better yet, they shouldn't calculate the box when weighing for
shipping! I should pay for the contents and the wrapping, no matter how
much it is, shouldn't even be considered! It's plain robbery.  Harrumph".

Jeff

On 10/31/2014 6:02 AM, Joe Greco wrote:
That's fine as long as they're giving you a resource that can potentially
transfer the 20Mbps.

That *is* a silly example.

A more proper analogy would be that you buy 12 gallons of gas, but the
station only deposits 11 gallons in your tank because the pumps are
operated by gasoline engines and they feel it is fine to count the
number of gallons pulled out of their tank instead of the amount given
to the customer.


Finding new ways to give the customer less while making it look like more
has a long, proud history, yes.

... JG

--
Jeff Sorrels
Network Administrator
KanREN, Inc
jlsorrels () kanren net
785-856-9820, #2





Current thread: